New Delhi, Jan 27 (IANS): Vi has partnered with video streaming platform Voot Select to offer its users access to the premium content library of the over-the-top (OTT) service.
To strengthen current content offering on digital platform, Vi Movies & TV app, the partnership will give customers access to hours of exclusive content pieces from Voot Select, Vi said in a statement.
Avneesh Khosla, Chief Marketing Officer, Vi said: "Vi is a brand in tune with the needs of the customers, in these ever-changing times. This collaboration with VOOT Select reflects our commitment to offer the best and latest to our customers. The VOOT Select library is currently exclusively available on Vi and we are excited to bring this wide array of content to our users."
Ferzad Palia, Head, VootSelect, Youth, Music and English Entertainment, Viacom18, said: "Voot Select has very rapidly risen to become India's fastest growing premium video streaming service. With one of the most powerful and diverse content offerings in the business, we are delighted to now extend our service to subscribers of Vi on the Vi Movies & TV platform."