ODOP products to be available online now


Lucknow, Aug 10 (IANS): The Uttar Pradesh Government has launched the shopping portal to facilitate the online sale of ODOP (One District One Product) items.

According to a government spokesman, "If you are looking for authentic ODOP items of Uttar Pradesh, be it Kala Namak rice of Sidharth Nagar or the intricate wheat-stalk handicraft of Bahraich, jaggery of Ayodhya or musical instruments of Amroha -- all this will be available online. You will need to visit the ODOPmart.com portal, or download the app which is available on both Android and iOS operating systems, find the product of your choice and place an order and it will be delivered to your residence in no time."

As the government gears up to double the export of MSME products from the state in the coming years, it has set its sights on promoting ODOP, one of the flagship projects of Chief Minister Yogi Adityanath.

The state's exports have increased from Rs 88,000 crore to more than Rs 1.5 lakh crore during the Yogi government's tenure and ODOP has played a significant role in this, the spokesman said.

MSME and export promotion additional chief secretary Navneet Sehgal, said that the portal serves as an interface between consumers and artisans, wherein the latter will be able to sell their items directly to the consumers.

Sehgal added that the government has already tied up with e-commerce platforms such as Flipkart and Amazon India to ensure seamless delivery of the items to buyers and promote ODOP products across the country and also globally.

He further said that more and more artisans and ODOP producers in Uttar Pradesh are registering with the e-commerce platform and also benefitting from it in as they can sell their products directly to the consumers.

 

  

Top Stories


Leave a Comment

Title: ODOP products to be available online now



You have 2000 characters left.

Disclaimer:

Please write your correct name and email address. Kindly do not post any personal, abusive, defamatory, infringing, obscene, indecent, discriminatory or unlawful or similar comments. Daijiworld.com will not be responsible for any defamatory message posted under this article.

Please note that sending false messages to insult, defame, intimidate, mislead or deceive people or to intentionally cause public disorder is punishable under law. It is obligatory on Daijiworld to provide the IP address and other details of senders of such comments, to the authority concerned upon request.

Hence, sending offensive comments using daijiworld will be purely at your own risk, and in no way will Daijiworld.com be held responsible.